NEWS & UPDATES

There are a lot of electronic drivetrains available in the market today from different companies. SRAM has been a prominent player in...

The best way to answer this question is to ask yourself - where would you plan to ride most of the time. Gravel bikes - ideal for riding...

All 3 World Grand Tour Cycling races - Giro D'Italia, Tour de France and La Vuelta - won with 1 groupset - SRAM Red AXS groupset and...

The Arenberg Forest isn’t solely an iconic section of cobbled road way during the famed Paris- Roubaix Classic. In the 1990s, the...

Meet the new Argon 18 Dark Matter with new bikepacking capabilities, cable integration, and updated stack and reach. Taking you ever...

TCS Tubeless Tire Sealant is a dependable, thoroughly-tested sealant that completes WTB’s patented TCS system of tubeless tires, rims,...

Zipp’s Total System Efficiency (TSE) wheel-design is based on a simple premise: Efficiency equals speed. We consider all the ways a wheel...

The most trustworthy alloy crank on the trails, the new Turbine is forged from 7000-series aluminum for maximum strength then machined to...

Fizik's versatile, short-nosed cycling saddle featuring the revolutionary zonal comfort of 3D-printed cushioning. Made in Italy. #fizik...

Mountain biking is coming back with the new Fulcrum Red Zone Carbon wheels, Reactivity and strength are the key words of Fulcrum’s...

Electronics aren’t the first thing that come to your mind when you think “bicycle”, are they? Wireless connectivity is a growing part of...

SANTINI’S TRIONFO KIT PAYS HOMAGE TO THE CHAMPS- ÉLYSÉES, THE TRADITIONAL AND GLAMOROUS FINISH-LINE OF TOUR DE FRANCE’S FINAL STAGE...

Some things just work better together. Like an optimized shoe-pedal combination. That’s why we designed our new mountain bike shoes to...

Burly enough for even the gnarliest of freeride lines, the all-new Atlas pedal features a wide, slim alloy platform and ten adjustable...

Just like how the huge number of variables in the hydraulic brake system itself contributes to the overall mystery of mountain bike disc...

The Science of Stopping is here to demystify the often misunderstood yet radically important world of mountain bike disc brakes and...

Gazprom-Rusvelo Cycling Team has started the new season in the best way, with the victory of Matteo Malucelli at first stage of Tour of...

Since 1982, LAKE has consistently created innovative shoes for cycling. This year we will celebrate 40 years of innovation and show you,...

Meet the best of the best: aero to match the Nitrogen, pure road performance to match the Gallium Pro, with race-ready handling and...